{"id":10778,"date":"2017-04-19T03:09:16","date_gmt":"2017-04-19T03:09:16","guid":{"rendered":"https:\/\/passkit.com\/blog\/?p=10778"},"modified":"2017-04-19T03:09:16","modified_gmt":"2017-04-19T03:09:16","slug":"intro-to-chatbots","status":"publish","type":"post","link":"https:\/\/passkit.com\/blog\/intro-to-chatbots\/","title":{"rendered":"ChatBots &#8211; what you should know about them, who&#039;s using them and how they are the next Internet Revolution"},"content":{"rendered":"<p>&nbsp;<br \/>\n<b>ChatBots<\/b> &#8211; Everyone&#8217;s talking about them, and more and more companies are starting to use them. In fact, <a href=\"http:\/\/www.businessinsider.com\/80-of-businesses-want-chatbots-by-2020-2016-12\" target=\"_blank\" rel=\"noopener\">80% of businesses want <em>chatbots<\/em> by 2020<\/a>. Facebook Messenger has been luring brands and developers to its platform to create bots and that&#8217;s working great. But, what is a ChatBot? Are there real benefits to using them? How do they work? Who&#8217;s using them? And how do I get started?<br \/>\n&nbsp;<\/p>\n<h3>What is a ChatBot and how does it work?<\/h3>\n<p>A C<i>hatBot<\/i> is an interactive program that talks to you and answers requests just like a real person. It uses <a href=\"http:\/\/whatis.techtarget.com\/definition\/machine-learning\" target=\"_blank\" rel=\"noopener\">Machine Learning<\/a> through <a href=\"https:\/\/www.techopedia.com\/definition\/190\/artificial-intelligence-ai\" target=\"_blank\" rel=\"noopener\">Artificial Intelligence<\/a> to pick up on conversational cadences, allowing it to mimic human conversations and react to spoken or written prompts to deliver a service.<br \/>\nThe C<em>hatBot<\/em> is a user interface which can be plugged into a number of data sources so it can deliver informations or services on demand; such as weather forecasts, breaking news or booking a hotel room.<\/p>\n<h4>There is 2 different types of ChatBots<\/h4>\n<p>&#8211;<span style=\"text-decoration: underline;\">The messaging one:<\/span> Its functions are based on rules, and typically it can only respond to very specific commands. It is smart&#8230;but only as it is programmed to be.<br \/>\n<figure id=\"attachment_10779\" aria-describedby=\"caption-attachment-10779\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/dxjl3qy52c1o9.cloudfront.net\/wp-content\/uploads\/2017\/04\/18055003\/Capture-d%E2%80%99e%CC%81cran-2017-04-18-a%CC%80-13.49.24.png\" target=\"_blank\" rel=\"noopener\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-10779 size-large\" src=\"https:\/\/dxjl3qy52c1o9.cloudfront.net\/wp-content\/uploads\/2017\/04\/18055003\/Capture-d%E2%80%99e%CC%81cran-2017-04-18-a%CC%80-13.49.24-1024x595.png\" alt=\"Magic Chatbot on Messenger\" width=\"1024\" height=\"595\" title=\"\"><\/a><figcaption id=\"caption-attachment-10779\" class=\"wp-caption-text\">Source: https:\/\/blog.zipfworks.com\/conversational-commerce-chatbots\/<\/figcaption><\/figure><br \/>\n&#8211;<span style=\"text-decoration: underline;\">The virtual assistant one:<\/span> It uses Artificial Intelligence and understands language, not just commands. You can talk to it, order it to buy you stuff, to find you some informations etc.<br \/>\nThe Best-Performing<em> ChatBots can answer (almost) every question just like Apple&#8217;s Siri, \u00a0Amazon&#8217;s Alexa, Google Assistant and some others.<\/em><br \/>\n<a href=\"https:\/\/dxjl3qy52c1o9.cloudfront.net\/wp-content\/uploads\/2017\/04\/19030237\/Capture-d%E2%80%99e%CC%81cran-2017-04-19-a%CC%80-10.24.47.png\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-10792\" src=\"https:\/\/dxjl3qy52c1o9.cloudfront.net\/wp-content\/uploads\/2017\/04\/19030237\/Capture-d%E2%80%99e%CC%81cran-2017-04-19-a%CC%80-10.24.47.png\" alt=\"Best Performing ChatBots e.g. Siri\" width=\"676\" height=\"284\" title=\"\"><\/a><br \/>\n&nbsp;<\/p>\n<h3>Why should we use a ChatBot and what are the benefits?<\/h3>\n<p>Last year, <a href=\"http:\/\/www.businessinsider.com\/\" target=\"_blank\" rel=\"noopener\">Business Insider<\/a> reported that messaging applications had more users than social media networks beginning in about the first quarter of 2015. With nearly 3 Billion monthly active users for the top 4 messaging apps in 2016. Messenger alone, was said to have about 900 million active users a month.<br \/>\n<figure id=\"attachment_10780\" aria-describedby=\"caption-attachment-10780\" style=\"width: 1024px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/dxjl3qy52c1o9.cloudfront.net\/wp-content\/uploads\/2017\/04\/18062915\/Capture-d%E2%80%99e%CC%81cran-2017-04-18-a%CC%80-14.28.32.png\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"wp-image-10780 size-large\" src=\"https:\/\/dxjl3qy52c1o9.cloudfront.net\/wp-content\/uploads\/2017\/04\/18062915\/Capture-d%E2%80%99e%CC%81cran-2017-04-18-a%CC%80-14.28.32-1024x741.png\" alt=\"Messaging Apps have surpassed Social Networks\" width=\"1024\" height=\"741\" title=\"\"><\/a><figcaption id=\"caption-attachment-10780\" class=\"wp-caption-text\">Source: http:\/\/www.businessinsider.com\/the-messaging-app-report-2015-11<\/figcaption><\/figure><br \/>\nSo, as messaging continues to grow in popularity and capability, it is safe to assume that consumers will want to interact with brands and services via chat as it is easier and faster to use. On the other hand, businesses could easily touch more and more customers thanks to the messaging apps affluence.<br \/>\n&nbsp;<\/p>\n<h3>How do ChatBots work?<\/h3>\n<p>Bot developers use bot frameworks and software development kits to create their bots for chatting, shopping, booking travel etc. These frameworks or tools enable them to improve their bots by getting inputs from user, processing the input with help of some AI and NLP (In some cases), and then give user the services as per the bot&#8217;s purpose of creation or they can just code the whole script and incorporate it into the framework. Once up and running, a ChatBot requires a training period, during which the system learns how to best match user&#8217;s questions to appropriate responses.<br \/>\nBasically bots recognize key words in the users input and then access a database to give a predefined response or do a predefined act. &#8220;Siri, what&#8217;s the weather going to be like today?&#8221; &#8220;Alexa, turn off the lights.&#8221;<br \/>\n&nbsp;<\/p>\n<h3>Some examples of how ChatBots can be used<\/h3>\n<ul class=\"postList\">\n<li class=\"graf graf--li graf-after--p\"><span style=\"text-decoration: underline;\">News ChatBot<\/span>: Ask it to tell you when ever something interesting happens.<\/li>\n<li id=\"2475\" class=\"graf graf--li graf-after--p\"><span style=\"text-decoration: underline;\">Weather ChatBot:<\/span>\u00a0Get the weather whenever you ask.<\/li>\n<li id=\"5254\" class=\"graf graf--li graf-after--li\"><span style=\"text-decoration: underline;\">Grocery ChatBot:<\/span>\u00a0Help me pick out and order groceries for the week.<\/li>\n<li id=\"9d21\" class=\"graf graf--li graf-after--li\"><span style=\"text-decoration: underline;\">Life Advice ChatBot:<\/span>\u00a0I\u2019ll tell it my problems and it helps me think of solutions.<\/li>\n<li id=\"9b0a\" class=\"graf graf--li graf-after--li\"><span style=\"text-decoration: underline;\">Personal Finance ChatBot:<\/span>\u00a0It helps me manage my money better.<\/li>\n<li id=\"da4e\" class=\"graf graf--li graf-after--li\"><span style=\"text-decoration: underline;\">Scheduling ChatBot:<\/span>\u00a0Get me a meeting with someone on the Messenger team at Facebook.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h3>Some Brands that use ChatBots<\/h3>\n<p>&nbsp;<br \/>\n<a href=\"https:\/\/dxjl3qy52c1o9.cloudfront.net\/wp-content\/uploads\/2017\/04\/19030327\/Capture_d_e_cran_2017-04-19_a_09_59_02.png\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-10793\" src=\"https:\/\/dxjl3qy52c1o9.cloudfront.net\/wp-content\/uploads\/2017\/04\/19030327\/Capture_d_e_cran_2017-04-19_a_09_59_02-1024x502.png\" alt=\"Brands Using ChatBots\" width=\"1024\" height=\"502\" title=\"\"><\/a><br \/>\n<em>Here&#8217;s a list of some brands that daily use ChatBots to interact with their customers:<\/em><\/p>\n<h4>SOCIAL GOOD:<\/h4>\n<ul>\n<li>HelloVote<\/li>\n<li>UNICEF<\/li>\n<\/ul>\n<h4>UTILITIES:<\/h4>\n<ul>\n<li>Hewlett Packard<\/li>\n<li>The Weather Channel<\/li>\n<li>Staples<\/li>\n<\/ul>\n<h4>TRAVEL<\/h4>\n<ul>\n<li>KLM Royal Dutch Airlines<\/li>\n<li>Hipmunk<\/li>\n<li>Expedia<\/li>\n<li>Uber<\/li>\n<li>Lyft<\/li>\n<li>Skyscanner<\/li>\n<\/ul>\n<h4>FINANCIAL<\/h4>\n<ul>\n<li>Fidelity<\/li>\n<li>Capital One<\/li>\n<li>NerdWallet<\/li>\n<li>RBS<\/li>\n<\/ul>\n<h4>BEAUTY &amp; FASHION<\/h4>\n<ul>\n<li>Victoria Secret PINK<\/li>\n<li>Tommy Hilfiger<\/li>\n<li>H&amp;M<\/li>\n<li>Sephora<\/li>\n<li>Burberry<\/li>\n<\/ul>\n<h4>RETAIL AND E-COMMERCE<\/h4>\n<ul>\n<li>1-800-Flowers<\/li>\n<li>eBay<\/li>\n<li>Macy&#8217;s<\/li>\n<li>Casper<\/li>\n<\/ul>\n<h4>FOOD<\/h4>\n<ul>\n<li>Trolli<\/li>\n<li>Whole Foods<\/li>\n<li>Taco Bell<\/li>\n<li>Domino&#8217;s<\/li>\n<li>Burger King<\/li>\n<li>Wingstop<\/li>\n<li>Pizzahut<\/li>\n<\/ul>\n<h4>SPORTS<\/h4>\n<ul>\n<li>theScore<\/li>\n<li>NBA<\/li>\n<li>Sports Illustrated<\/li>\n<li>Copa 90<\/li>\n<li>Toni<\/li>\n<li>NFL<\/li>\n<\/ul>\n<h4>HEALTH<\/h4>\n<ul>\n<li>Baidu<\/li>\n<li>HealthTap<\/li>\n<li>Boston Children&#8217;s Hospital<\/li>\n<li>MedWhat<\/li>\n<\/ul>\n<h4>PUBLISHERS<\/h4>\n<ul>\n<li>NY Times<\/li>\n<li>CNN<\/li>\n<li>Today Show<\/li>\n<li>NBC<\/li>\n<li>WSJ<\/li>\n<\/ul>\n<h4>MEDIA &amp; ENTERTAINMENT<\/h4>\n<ul>\n<li>Fandango<\/li>\n<li>Stubhub<\/li>\n<li>Disney<\/li>\n<li>Universal Studios<\/li>\n<li>Activision<\/li>\n<li>Mattel<\/li>\n<\/ul>\n<h3>How can I implement a ChatBot for my business?<\/h3>\n<p>If you&#8217;d like to implement a C<i>hatBot<\/i> for your business, get in touch with us here: <a href=\"https:\/\/passkit.com\/custom\/\">https:\/\/passkit.com\/custom\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; ChatBots &#8211; Everyone&#8217;s talking about them, and more and more companies are starting to use them. In fact, 80% of businesses want chatbots by 2020. Facebook Messenger has been luring brands and developers to its platform to create bots and that&#8217;s working great. But, what is a ChatBot? Are there real benefits to using [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10790,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14,15,20,34],"tags":[64,82,92,115,117,120,208,315,340],"class_list":["post-10778","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blockchain","category-blog","category-customer-loyalty-2","category-productivity","tag-apps","tag-business-planning","tag-chat-bots","tag-customer-experience","tag-customer-loyalty","tag-customer-service","tag-mobile-engagement","tag-social-media","tag-user-statistics"],"_links":{"self":[{"href":"https:\/\/passkit.com\/blog\/wp-json\/wp\/v2\/posts\/10778","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/passkit.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/passkit.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/passkit.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/passkit.com\/blog\/wp-json\/wp\/v2\/comments?post=10778"}],"version-history":[{"count":0,"href":"https:\/\/passkit.com\/blog\/wp-json\/wp\/v2\/posts\/10778\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/passkit.com\/blog\/wp-json\/wp\/v2\/media\/10790"}],"wp:attachment":[{"href":"https:\/\/passkit.com\/blog\/wp-json\/wp\/v2\/media?parent=10778"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/passkit.com\/blog\/wp-json\/wp\/v2\/categories?post=10778"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/passkit.com\/blog\/wp-json\/wp\/v2\/tags?post=10778"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}