{"id":6712,"date":"2015-07-23T03:59:53","date_gmt":"2015-07-23T03:59:53","guid":{"rendered":"https:\/\/passkit.com\/blog\/?p=6712"},"modified":"2024-10-12T09:59:58","modified_gmt":"2024-10-12T09:59:58","slug":"using-apple-pay-will-be-even-faster-with-this-new-ios-9-feature","status":"publish","type":"post","link":"https:\/\/passkit.com\/blog\/using-apple-pay-will-be-even-faster-with-this-new-ios-9-feature\/","title":{"rendered":"Using Apple Pay Will Be Even Faster With This New iOS 9 Feature"},"content":{"rendered":"<figure id=\"attachment_6714\" aria-describedby=\"caption-attachment-6714\" style=\"width: 641px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/dxjl3qy52c1o9.cloudfront.net\/wp-content\/uploads\/2015\/07\/23030859\/apple-pay-touch-id-iphone6-hero.jpg\" target=\"_blank\" rel=\"noopener\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-6714\" src=\"https:\/\/dxjl3qy52c1o9.cloudfront.net\/wp-content\/uploads\/2015\/07\/23030859\/apple-pay-touch-id-iphone6-hero.jpg\" alt=\"Using Apple Pay With Touch IT\" width=\"641\" height=\"480\" title=\"\"><\/a><figcaption id=\"caption-attachment-6714\" class=\"wp-caption-text\">Using Apple Pay With Touch IT &#8211; Source: BusinessInsider<\/figcaption><\/figure>\n<p>Using Apple Pay in its current form makes paying easier as well as transaction times faster. But in true Apple fashion, it still isn\u2019t enough. Which is why they&#8217;ve now\u00a0decided to add a feature that will make using Apple Pay even faster.<br \/>\nCurrently, Apple Pay only activates once you tap your iPhone against an\u00a0<a href=\"http:\/\/www.cnet.com\/how-to\/how-nfc-works-and-mobile-payments\/\" target=\"_blank\" rel=\"noopener\">NFC terminal<\/a>. It then brings up Apple Pay and allows for authentication. But users can soon eliminate this step when using Apple Pay within iOS 9.<br \/>\nAvailable in September with\u00a0<a href=\"https:\/\/passkit.com\/blog\/apple-wwdc-live-blog-2015\/\" target=\"_blank\" rel=\"noopener\">iOS 9<\/a>, users will be able to pre-launch Apple Pay and activate the transaction before arriving at the register. Then they will quickly tap and pay with no waiting time. Completing the transaction instantly. Which is a blessing when you consider current check-out queue times. Using Apple Pay UK and this new feature might even be faster than an Oyster Card.<\/p>\n<h3><strong>How does using Apple Pay&#8217;s new feature work?<\/strong><\/h3>\n<p>By double tapping the home button from the lock-screen, you can bring up Apple Pay, scan your fingerprint, and authenticate it so that your ready for checkout. Having a feature like this will be especially useful in the <a href=\"http:\/\/www.macworld.co.uk\/how-to\/apple\/using-apple-pay-on-london-underground-battery-3615386\/\" target=\"_blank\" rel=\"noopener\">London Underground<\/a>, when speed is very important.<br \/>\nAnd when <a title=\"Why This New Apple Wallet Patent Means Brands Can No Longer Ignore Mobile Wallet Marketing\" href=\"https:\/\/passkit.com\/blog\/apple-wallet-latest-patent-is-personal\/\" target=\"_blank\" rel=\"noopener\">Apple&#8217;s new patent<\/a> comes into fruition for peer-to-peer payments, it&#8217;s going\u00a0to make splitting the bill a piece of cake.<\/p>\n<h4 style=\"text-align: center;\"><em>&#8220;You&#8217;ll be able to send money using\u00a0Apple Pay faster than you can say IOU&#8221; &#8211; Ric Dunn, Creative Director at PassKit<\/em><\/h4>\n<h3><strong>Why is\u00a0using Apple Pay&#8217;s new feature worth it?<\/strong><\/h3>\n<figure id=\"attachment_6722\" aria-describedby=\"caption-attachment-6722\" style=\"width: 694px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/dxjl3qy52c1o9.cloudfront.net\/wp-content\/uploads\/2015\/07\/23035135\/maxresdefault.jpg\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"wp-image-6722\" src=\"https:\/\/dxjl3qy52c1o9.cloudfront.net\/wp-content\/uploads\/2015\/07\/23035135\/maxresdefault.jpg\" alt=\"Using Apple Pay on Apple Watch\" width=\"694\" height=\"390\" title=\"\"><\/a><figcaption id=\"caption-attachment-6722\" class=\"wp-caption-text\">Using Apple Pay on Apple Watch<\/figcaption><\/figure>\n<p>One of the complaints Apple has received from its customers who are using Apple Pay, is that the transaction time is too slow for the London Underground and that they feel they are holding up the line. By adding a feature like this Apple hopes to solve that problem.<\/p>\n<h3><strong>What does using Apple Pay&#8217;s new feature mean for mobile wallet?<\/strong><\/h3>\n<p>One of the key advantages of using a mobile wallet is that it\u2019s fast and convenient. We see this has a main focus of mobile wallet providers. They want to provide the fastest and most convenient form of mobile transactions and Apple Pay just got one step closer to achieving this goal. Which means this will also work for non-payment content, like loyalty\u00a0cards and\u00a0coupons.<br \/>\nBut this also shows that mobile wallets are still in their adolescence. While this seems like a minor and easy fix, it\u2019s a fix that could have only come about through experience. Using\u00a0Apple Pay, making mobile payments\u00a0and mobile transactions are still in the experimental stage and will be for awhile, so its important that we keep using them and seeking new ways they can be improved.<br \/>\nAs we see the mobile wallet grow, we will also see innovation grow with it. Soon, innovation will allow for Apple Pay to communicate with an <a href=\"https:\/\/passkit.com\/blog\/more-than-just-ibeacons\/\" target=\"_blank\" rel=\"noopener\">iBeacon<\/a>, pulling up Apple Pay at the register without requiring anything from the user. It&#8217;s innovation like this, that makes it an exciting time for mobile payments and the mobile wallet industry. It\u2019s not a matter of if, but only a matter of when we will see mobile wallets take off.<br \/>\nTo read\u00a0more about\u00a0mobile wallet, <a title=\"Top 5 Reasons Why Mobile Wallet Is The Future Of Your Business\" href=\"https:\/\/passkit.com\/blog\/top-5-reasons-why-mobile-wallet-is-the-future-of-your-business\/\" target=\"_blank\" rel=\"noopener\">click here<\/a><br \/>\nTo read\u00a0more about Apple Pay,<a title=\"All You Need To Know About Apple Pay\" href=\"https:\/\/passkit.com\/guide\/mobile-wallet-software\/\" target=\"_blank\" rel=\"noopener\"> click here<\/a><\/p>\n<figure id=\"attachment_6683\" aria-describedby=\"caption-attachment-6683\" style=\"width: 297px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/dxjl3qy52c1o9.cloudfront.net\/wp-content\/uploads\/2015\/07\/21144005\/cherry-pie-logo.png\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"wp-image-6683\" src=\"https:\/\/dxjl3qy52c1o9.cloudfront.net\/wp-content\/uploads\/2015\/07\/21144005\/cherry-pie-logo.png\" alt=\"cherry-pie-logo\" width=\"297\" height=\"210\" title=\"\"><\/a><figcaption id=\"caption-attachment-6683\" class=\"wp-caption-text\">Using Apple Pay is easy with CherryPie<\/figcaption><\/figure>\n<h2><strong>SIMPLIFY MOBILE WALLET\u00a0<\/strong><strong>MARKETING\u00a0<\/strong><strong>USING APPLE PAY WITH\u00a0CHERRYPIE<\/strong><\/h2>\n<p>Create a campaign, design\u00a0a pass, distribute, and then sit back and watch the analytics. Automation\u00a0has\u00a0come to mobile wallet marketing in the form of\u00a0<a href=\"https:\/\/passkit.com\/cherrypie\/\" target=\"_blank\" rel=\"noopener\">CherryPie<\/a>. It\u2019s our new mobile wallet marketing\u00a0campaign management tool designed for modern day ad folk. And you can access it here.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Using Apple Pay in its current form makes paying easier as well as transaction times faster. But in true Apple fashion, it still isn\u2019t enough. Which is why they&#8217;ve now\u00a0decided to add a feature that will make using Apple Pay even faster. Currently, Apple Pay only activates once you tap your iPhone against an\u00a0NFC terminal. [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":6714,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,12,15,20,30,31],"tags":[],"class_list":["post-6712","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apple-pay","category-apple-wallet","category-blog","category-customer-loyalty-2","category-mobile-marketing-2","category-mobile-wallet-2"],"_links":{"self":[{"href":"https:\/\/passkit.com\/blog\/wp-json\/wp\/v2\/posts\/6712","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/passkit.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/passkit.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/passkit.com\/blog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/passkit.com\/blog\/wp-json\/wp\/v2\/comments?post=6712"}],"version-history":[{"count":1,"href":"https:\/\/passkit.com\/blog\/wp-json\/wp\/v2\/posts\/6712\/revisions"}],"predecessor-version":[{"id":18190,"href":"https:\/\/passkit.com\/blog\/wp-json\/wp\/v2\/posts\/6712\/revisions\/18190"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/passkit.com\/blog\/wp-json\/wp\/v2\/media\/6714"}],"wp:attachment":[{"href":"https:\/\/passkit.com\/blog\/wp-json\/wp\/v2\/media?parent=6712"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/passkit.com\/blog\/wp-json\/wp\/v2\/categories?post=6712"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/passkit.com\/blog\/wp-json\/wp\/v2\/tags?post=6712"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}