For years, receipts were just a way to confirm a transaction. Retailers recorded their sales and prepared them for reporting,

Image source: Unsplash Technology has transformed the way consumers handle transactions and interact with businesses. One innovation that has gained

Airline customers love to earn miles. According to research, 82% state they enjoy airline loyalty programs, while 81% cherish their

With so many consumers being savvy about marketing tricks, brands must become more creative when advertising their products or services. 

How can you easily differentiate yourself from the competition and grow your customer base? One of the best ways to

Brands often use social media marketing, video promotions, giveaways, referral programs, and other marketing strategies to acquire new clients. In