location based marketing
Connected customer experience
Paul

Location Based Marketing: The Ultimate Guide

Shep Hyken said: “The best advertising you can have is a loyal customer spreading the word about how incredible your business is.” And one of the best ways to create an amazing customer experience is by implementing location based marketing

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nfc payment
Connected customer experience
Paul

14 Reasons to Use NFC Payment For Your Business

According to eMarketer, 42.8% of customers will use their smartphones for NFC payment by 2025. If your business hasn’t adapted yet to NFC payment processing, it’s high time to think about it. In this article, we will explain how NFC

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retail marketing
Mobile Wallet
Paul

Retail Marketing: The Importance of Digital Passes in 2022

As a business owner, you understand the importance of customer satisfaction and retention, especially when consumers have access to thousands of competitors at their fingertips. Retail industry statistics show that about 77% of retail shoppers use their mobile devices to

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pop marketing
Connected customer experience
Paul

How to Use POP Marketing to Engage Your Target Audience

Brands often use social media marketing, video promotions, giveaways, referral programs, and other marketing strategies to acquire new clients. In other words, they put a lot of effort into reaching a broader audience. But marketers know that once you have

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in-store advertising
Customer Loyalty
Paul

How to Win With in-Store Advertising

Winning with in-store advertising can be easy if you combine the power of online and offline, unify your image across all marketing channels, and use the most relevant, accessible technology to deliver exceptional customer experiences.  You can consider your in-store

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