Customers expect a frictionless, seamless, engaging experience and yet only 10% of businesses today are delivering a connected online to offline experience. We enable businesses to leverage the power of Apple Wallet and Google Pay, native applications in those operating systems.
Google is making it possible to store digital versions of either COVID-19 test results or vaccination cards on your Android device. The company has announced a new update for the Passes API, which will allow developers at healthcare organizations and
Many companies have tried various customer loyalty programs in the past, from punch tickets to membership cards. These methods worked for a few years with customers returning for repeat purchases. Essentially, a loyalty program creates an organic customer cycle with
Digital membership cards drive stronger connections with the most valuable members. Traditionally, these membership programs involved physical membership cards printed and distributed to individuals who signed up for a list. However, with the rise of technology, more organizations have opted
Customer retention should be a priority for all businesses. However, this is more so for small businesses that lack the funds for mass marketing (consistently attracting fresh waves of clients). Research shows that customer retention has significant benefits. Specifically, a
Customer loyalty has remained a priority for modern businesses since the beginning of commerce. Based on market research, it’s much more profitable to keep customers than to seek new ones. Specifically, it could cost brands five times more to attract
A robust customer loyalty program can significantly improve the customer lifetime value (CLV) of diners at your restaurant. The question remains — how can restaurateurs and account managers gauge the overall customer response and optimize them? As with any modern
