Image source: Brett Jordan In the age of technology, companies are experimenting with distinct strategies to draw new and maintain existing customers. One of the most popular methods is to provide specials and promotions using digital coupons. Digital coupons are critical
Image source: Freepik Technology is transforming the customer experience by reinventing every interaction or touchpoint between your brand and customers. Prospective customers might hear about your company from a friend, visit your website, or see social media posts. In other
Is there any point in having a loyalty program if you don’t advertise it? If you don’t promote your loyalty program, users will probably forget they signed up. You need proper software and a well-thought strategy to keep your customers
Shiv Singh, a business leader and author of many books, said: “The purpose of a business is to create a customer who creates customers.” If you increase customer loyalty, you will simultaneously improve customer retention and customer lifetime value and
With so many consumers being savvy about marketing tricks, brands must become more creative when advertising their products or services. With a conventional marketing strategy, you can deliver promotional messages via mass media channels such as television and radio, resulting
In today’s business world, if you want to increase your revenue, you must build a solid strategy to attract new clients or retain the existing ones. There are indeed many ways to gain customers. However, if you don’t conduct a
The internet has revolutionized our lives. Every piece of information is constantly available on our computers, mobile phones, and other devices. Customers searching for coffee shops, hotels, or nail salons in their area might come across your business thanks to
