Mobile Marketing: A Direct Path to Your Customer’s Heart Mobile marketing, when done well, is the shortest, surest path to your customer and an effective way to build brand affinity and loyalty. It is an opportunity to engage directly with the
What is a Blockchain A Blockchain is a distributed database that multiple parties share and everyone can trust. A Blockchain network provides a mutually trusted, transparent way of sharing and transacting. Each party participating in a Blockchain network maintains their
A glimpse on eCommerce trends (2015 – 2019) In this blog post we will cover some of the statistics and trends on eCommerce between 2015 and forecasts for 2019. As you will see, numbers are constantly growing and new opportunities
Facebook Boost tutorial – Promoting your Loyalty assets with Facebook ads This video tutorial specifically guides you through the creation and setup of a Facebook ad. The assumptions made in the video are: You have already designed your Loopy Loyalty digital
Can a bluetooth beacon send a push update to my customer when they walk past my store? Can we use a beacon to track when a customer has checked in? Can we just put a beacon there and everything will
No matter whether you own a sandwich shop, a hair salon, a laundrette or any kind of shop for that matter. We all know how painful it is to make your margins when you are competing with hundreds, or even thousands
Gung Hey Fat Choy! Happy Chinese New Year to all PassKit blog readers, as well as visitors who just happened to land on this page. We’d like to start the year of the Rooster by talking about the new feature
