80% of customers say they are much more likely to choose a brand that offers them rewards for being a good customer (and 89% of millennials say the same) and twice as likely to recommend the brand to others. But
Know Thy Customer It’s one of the cardinal rules of marketing. Savvy brand managers have always preached the importance of knowing and understanding your target customer. They often pay significant amounts of money to research firms developing customer profiles, figuring
Loyalty programs are a great strategy for businesses to grow their customer base. As a tool to gather information about customer preferences and shopping behavior, loyalty programs enable businesses to deliver products, offers, and information that increase customer loyalty. With
Smart stamping by Smart people for Smart phones PassKit’s new CHOPpass Boosts Customer Loyalty and allows millions of businesses their first real chance to capitalize on the white hot mobile marketing space PassKit has taken Passbook innovation and ease of
