Digital Gift Cards

Create and distribute Digital Gift Cards to Apple and Google Wallet

Build Stronger Customer Connections With Digital Gift Cards

Digital gift cards promote repeat business, encourage customer loyalty, and drive long-term engagement with your brand. This modern, convenient solution integrates into your loyalty programs, offering a wide range of eGift cards in categories such as technology, food and entertainment. Boosting customer satisfaction and strengthening your relationship with customers.

Manage Your Digital Gift Cards With Ease

Manage Your Digital Gift Cards with Ease

Efficiently handle virtual gift cards, track usage, and monitor balances. Customize pre-designed cards for various occasions such as birthdays, christmas, or just as a little treat. Customers can redeem and use their gift cards at online retailers and favorite stores, providing a smooth experience for both businesses and recipients. PassKit simplifies digital gift card management for all your needs.

Instant Delivery and Redemption

Instant Delivery and Redemption

PassKit allows businesses to send an egift card instantly via email or SMS. Customers can redeem their cards both in-store and online with a simple scan. This immediate delivery and easy redemption process makes gift cards convenient and accessible, encouraging prompt use and improving the overall customer experience.

Quick and Easy Digital Gift Cards For Your Business

Geo-Targeted Notifications and Promotions

Utilize location-based technology to send targeted offers to customers when they are near your location. This feature increases foot traffic and drives in-store purchases by providing timely and relevant promotions.

Exclusive Member Perks

Increase customer loyalty by offering special perks to your digital gift card holders. These can include early access to sales, member-only discounts, and unique rewards that make your most dedicated customers feel valued.

Eco-Friendly and Cost-Effective

Adopt a sustainable approach by using digital gift cards instead of physical ones. This not only reduces environmental impact but also cuts down on production and distribution costs, making it a smart choice for modern businesses.

Create Your Own Digital Gift Card in Minutes

PassKit's Pass Designer makes creating eGift cards easy for businesses of any size. Design custom cards with your logo, colors, and personalized messages to reflect your unique brand. Our platform includes designers for both Google Wallet and Apple Wallet, ensuring compatibility. Choose from various barcode options, including QR, Aztec, and PDF417. With full control over design and distribution through PassKit's white-label solution, you can offer a smooth gift card experience. Customers can easily store and use their eGift cards on their phones, helping build stronger customer relationships and drive repeat business.

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User Dashboard Of Passkit Gift Card Designer

What Are The Benefits Of Using Digital Gift Cards

User-Friendly Design Tools Icon

User-Friendly Design Tools

The Pass Designer tool offers an intuitive visual editor to create custom e-gift cards. Easily add logos, images, and colors to improve brand recognition. Personalize each card with recipient details and barcodes for simple tracking and clearly define terms to ensure a positive customer experience.

Encourage Repeat Business and Loyalty Icon

Encourage Repeat Business and Loyalty

PassKit’s digital gift cards help businesses drive repeat business by providing a modern solution for issuing and redeeming gift cards. These cards enable businesses to run targeted marketing campaigns, reward customers, and incentivize additional purchases, ultimately increasing customer loyalty and driving repeat sales efficiently and effectively.

Multichannel Distribution Icon

Multichannel Distribution

PassKit’s distribution capabilities span online and offline channels, including email, SMS, social media, and your own website. This multichannel approach ensures gift cards are easily accessible, driving program participation and allowing customers to receive their gift cards through their preferred communication channels.

Digital Gift Card Management Made Easy Icon

Digital Gift Card Management Made Easy

PassKit simplifies digital gift card management with intuitive tools for creating, distributing, and tracking cards. Easily set expiration dates, manage bulk orders, and monitor real-time analytics all in one place. Improve customer engagement by personalizing cards and ensuring smooth redemption with secure barcodes scanned via the PassReader.

Robust Security Measures Icon

Robust Security Measures

PassKit ensures the security of your digital gift cards with advanced fraud prevention tools. Protect your business and customers with real-time monitoring to prevent unauthorized use. Unique barcodes and encryption safeguard against duplication and tampering, providing a safe experience and maintaining customer trust and program integrity.

Push and Dynamic Updates Icon

Push and Dynamic Updates

Instantly update, personalize, or deliver unique offers to keep customers engaged and informed. Notifications appear on customers' lock screens for timely interaction. Provide additional information through connected content, such as links to websites, phone numbers, terms and conditions and promotions, ensuring your customers have all the details they need at their fingertips.

Passkit Dashboard Showing Charts and Event Data

Comprehensive Analytics and Reporting

PassKit provides real-time analytics and reporting tools that offer valuable insights into customer behavior and the performance of gift card programs. These insights enable businesses to refine their loyalty strategies, measure success, and make informed, data-driven decisions. By understanding customer preferences and trends, businesses can tailor their gift card offerings, improve marketing campaigns, and increase overall program efficiency, ultimately boosting customer satisfaction and loyalty.

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Digital Gift Cards In Industries

PassKit’s digital gift card solutions help thousands of businesses across various industries build stronger customer relationships and achieve sustainable growth.

Hospitality Sector


Hotels and resorts can use hotel gift cards for guest stays, dining, and services. This convenience encourages repeat visits and customer satisfaction.

Healthcare Sector


Retail stores can offer electronic or clothing gift cards for special occasions, attracting new customers and driving sales. These cards are redeemable both in-store and online.

Fitness and Wellness Sector

Fitness and Wellness

Gyms and spas can sell digital gift cards for memberships, classes, and treatments. This promotes gift purchases and new member sign-ups.

Food and Beverage Sector

Food and Beverage

Restaurants and cafes can use digital gift cards for dining experiences or pre-loaded cards for regular visits, making the dining experience more convenient for customers.

Entertainment Sector


Movie theaters and amusement parks can use digital gift cards for pre-paid admission, concessions, and merchandise, encouraging frequent visits.

E-Commerce Sector


Online retailers can use digital gift cards for gifting, promotions, and rewards, improving the shopping experience and driving customer loyalty.

Integrate Digital Gift Cards with Loyalty and Membership Programs

Unify Your Loyalty and Gift Card Strategies

PassKit's platform not only supports digital gift cards but also integrates coupons, membership cards, and loyalty programs all in one place. PassKit is the comprehensive digital wallet solution you need to manage and improve customer engagement within your business.

  • Digital Coupons: Offer special discounts and promotions to your customers, helping to increase sales and encourage repeat business. Digital coupons can be easily distributed and redeemed, providing a convenient and attractive incentive for customers.
  • Membership Cards: Manage memberships and rewards programs efficiently, providing exclusive benefits and perks to your loyal customers. These cards help track customer activity and reward them for their loyalty, promoting long-term engagement.
  • Loyalty Programs: Reward loyal customers with free items, special access, or additional discounts, fostering long-term loyalty and customer satisfaction. Tailor your loyalty programs to meet the specific needs and preferences of your customer base, ensuring they feel valued and appreciated.
Hand Holding Mobile Phone WIth Four Passkit Loyalty Cards
Connect Passkit and Zapier For Automation Of Event Tickets

Connect PassKit with Your Existing Systems

PassKit supports integration with various third-party apps, making it easy to connect your existing tools and automate your egift cards.

  API - PassKit's API allows you to link your current systems, such as CRM platforms, marketing tools, website page and custom applications.

  Web Hooks - Set up webhooks to get instant notifications for critical gift card data. This feature helps validate transactions and keeps your system up-to-date with the latest information, which is essential for managing large or complex digital gift card programs.

  Automation Tools - PassKit integrates with Zapier and Make, connecting to thousands of apps like email marketing services and project management tools for automation of tasks.

Frequently Asked Questions

Creating digital gift cards with Passkit is simple. Sign up for a 45-day free Passkit account and access the user-friendly dashboard to easily create unique gift cards. From there, you can customize existing templates with your brand's unique identity or design a completely new gift card.

Set the denominations and any special offers for your gift cards, then easily distribute them via email, SMS, or through integration with your current systems. Passkit's dashboard allows you to track gift card sales, usage, and balances effortlessly.

The terms "eGift card" and "digital gift card" are often used interchangeably, as they both refer to a gift card that exists electronically rather than in a physical format. Technically, an eGift card is a specific type of digital gift card that is delivered electronically, usually via email or SMS.

However, both eGift cards and digital gift cards function in the same way, providing a code that can be redeemed online or in-store for the purchase of goods or services.

Selling gift cards can be a highly profitable and strategic business decision, especially with PassKit's digital gift card solutions. Here are some reasons why:

Increased Revenue: Customers often spend more than the gift card's value when they redeem it. On average, consumers spend 38% more than the gift card's amount, which boosts your overall sales. This applies to a variety of sectors, from hotel gift cards to retail shopping sprees.

Customer Attraction and Retention: Gift cards can attract new customers who may not have otherwise visited your store. They also encourage repeat business, as existing customers are likely to buy good gift cards for their loved ones. These gift cards are ideal for any occasion, such as birthdays, anniversaries, or holidays.

Brand Awareness: Offering gift cards helps spread your brand as they are often given as gifts. This word-of-mouth marketing can significantly improve your brand's visibility and reputation, allowing one of their favorite brands

Manage Returns and Rewards: Gift cards are a great way to handle returns and offer customer rewards. They keep the spent money within your business and provide a flexible option for managing refunds and customer incentives. Special promotions like select gift cards can be used to incentivize purchases and enhance customer satisfaction.

Low Production Costs: Digital gift cards, in particular, have minimal production costs and can be issued and redeemed instantly using PassKit's platform, making them a cost-effective solution for both you and your customers. This can lead to significant savings for businesses.

Seasonal Sales Boost: Gift card sales tend to peak during holidays and special occasions, providing a significant boost to your revenue during these periods. They help maintain sales momentum even in typically slower months following the holiday season. Gift cards for special someone or trip can be particularly popular during these times.

Yes, digital gift cards are generally safer. They reduce the risk of loss or theft, offer immediate delivery, and come with advanced security features like encryption and unique codes. Digital gift cards are accepted widely and can be tracked and managed online, making it easier to monitor usage and detect fraud. Additionally, they can be reissued easily if misplaced. This makes purchasing digital gift cards a convenient and secure option for both friends and family.