Category: Mobile Marketing

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What are the main benefits of an O2O strategy?

Since Alex Rampell first coined the term O2O (online-to-offline) in 2010, we’ve seen many businesses jumping onto the O2O bandwagon.

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Come creare Carte Fedeltà Digitali compatibili con Mobile Wallet [Guida CRM+Design]

Per leggere la versione integrale di questo articolo [in Inglese] clicca qui. Quando pensiamo alle carte fedeltà, solitamente ci vengono

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Three Successful Digital Loyalty Case Studies

We cover a large variety of topics on the PassKit blog, including loyalty, customer engagement, beacons, mobile wallet and the

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How to Create Digital Membership Cards for Mobile Wallet [Full Guide]

Important Note: CherryPie is no longer supported. PassKit released the all new PassKit Platform in early 2020. This platform incorporates

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How to Collect Customer Data through Mobile Wallet

Important Note: CherryPie is no longer supported. PassKit released the all new PassKit Platform in early 2020. This platform incorporates

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Interview with PassKit's CEO

Last week, Hong Kong hosted the StartMeUpHK Festival, to showcase the startup ecosystem and delve into the future of entrepreneurship