As more and more consumers adopt mobile wallets as a means of keeping track of coupons, passes, loyalty cards, and other essentials, mobile wallet engagement that takes advantage of this fact becomes something that all companies need to consider.
Mobile Wallet Engagement Tips
What is your brand doing to get the most out of your mobile engagement potential? Chances are, you’re doing a few things, but you’re probably not doing enough.
Marketing nowadays has to consider the various methods of reaching out to current customers and potential ones simultaneously. It is no longer as simple as crafting a special offer for your customers, putting it out into the world, and hoping for the best. Analytics can now reveal the effectiveness of an offer on a variety of different levels, which means branding has to create concepts built around the varied data they’re getting back on their mobile engagement strategies. Mobile wallet engagement idea makes it easier than ever before to understand how people are responding to something, why they are responding to it in the way that they are, and how brands can take advantage of all that information.
Digital wallets aren’t going anywhere. If your brand has yet to take advantage of this, then it is definitely time to take steps towards changing that. Thankfully, even if you’re new mobile wallet, you can jump into the thick of things pretty quickly and pretty easily. You can get your brand in their pocket with mobile wallet engagement in less than 20 minutes without the need to develop an app.
How To Get Your Brand Involved With Mobile Wallet Engagement
While getting a full-fledged mobile wallet engagement solution may appear daunting, we’ve found that businesses are most successful when starting off with a simple campaign. With Loopy Loyalty, your digital loyalty campaign can be set up almost instantly. Successful branding through serious, well-planned mobile engagement strategies is no longer something that demands the services of an experienced marketer. Almost anyone can use Loopy Loyalty to create effective, brand-building stamp cards.
One of the key features with Loopy Loyalty is the fact that it really is very easy to set up and use. Technical skills or design talents are not required by any means. The WYSIWYG design tool makes it easy for anyone to create a customized digital stamp card. This stamp card can include the logo, images, colors, and text that are most frequently associated with your approach to branding. In other words, this mobile engagement tool gives you everything you need to create a unique digital stamp for your customers.
The campaign management dashboard offered through Loopy Loyalty makes it remarkably easy to manage all aspects of your digital stamp card. You can use both digital and physical means to promote your stamp card. Anything in which people can either scan the QR code of your stamp, or simply visit the URL associated with your stamp card can help with your branding goals. Social media, physical posters, and emails are all ways in which you can get your special offers and other loyalty programs out to the people who are most likely going to use them.
Updating the promotions field of your Loopy Loyalty digital stamp card is easy, too. When you’re ready to pass along the latest deals and offers associated with your mobile engagement plans to your customers, Loopy Loyalty makes doing so a snap. Even better is the fact that you can use GPS or iBeacon to take advantage of location-based alerts for your customers. This means that when someone is in the position of being able to take advantage of your offer, they will receive a lock screen message that lets them know – you don’t have to do a thing.
Use digital stamp cards to create a formidable foundation for what is certain to be an extremely popular loyalty program. Customers are going to love how easily they can receive stamps and rewards, and how easy it is to store loyalty cards in their mobile wallet. You’re going to love the flexibility all of this gives you, as well as the ability to create more elaborate marketing strategies that will reach out to a larger audience than you perhaps have ever imagined.
The Future Of Mobile Wallet Engagement
There is no question that digital wallets are here to stay. What this means is that the technology is going to become even more impressive as time goes on. It also means that your brand will be in a much better position to analyze the analytics associated with your approach to mobile engagement, and will in turn be in a better position to creative effective marketing strategies.
To pilot your mobile wallet engagement strategy, create digital stamp cards with Loopy Loyalty. No technical knowledge and no POS integration needed.
