Your Resource For Digital Wallet Passes
Strategies to design, deliver, and grow digital passes with Apple Wallet and Google Wallet
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Wondering how to use Eddystone-URL and the Physical Web for your marketing? The first step is getting it properly set
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Brandon Lane
Important Note: CherryPie is no longer supported. PassKit released the all new PassKit Platform in early 2020. This platform incorporates
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Wendy Chan
Every week, updates are released, products are announced, or an event happens that could potentially affect your marketing strategy. Some
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Important Note: CherryPie is no longer supported. PassKit released the all new PassKit Platform in early 2020. This platform incorporates
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Marketing automation is beginning it’s silent takeover. More companies, as well as agencies, are seeing the benefits and results provided
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Tech Trends- Mar 5-6 Tesla Model 3 unveiling, Alexa gets more products, DJI releases best drone ever made and more
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Mobile Wallet Monthly
The latest in mobile wallets every month from product updates and ecosystem shifts to practical guidance you can use right away
December closed out 2025 with mobile wallets taking a more practical turn. Instead of headline-grabbing feature drops, the month was
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Jamie Charlton
This month was less about flashy launches and more about wallets quietly levelling up. Google brought tap-to-pay to the Philippines
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Major updates across mobile wallet platforms took place this month. Google Wallet added real-time travel features and improved pass management.
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Mobile Wallet
Practical insights on using mobile wallet passes to improve onboarding, loyalty, coupons, analytics, and customer engagement across real programs and use cases.
Best Practices for Customer Onboarding via Mobile Wallet Passes start with using the pass as part of the onboarding journey,
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Mobile wallets are entering a new phase. Enterprise adoption is accelerating, and Apple and Google continue to expand what passes
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A mobile wallet integration system for digital coupons connects your coupon rules, customer identity, and checkout validation so offers can
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Mobile Wallet Loyalty APIs let you build custom loyalty programs inside Apple Wallet and Google Wallet. Customers can join without
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Mobile wallet analytics measures how people interact with content and programs delivered through a mobile wallet. It supports customer engagement
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Mobile wallet passes sit at the intersection of UX, infrastructure, and customer engagement. They’re simple for the end user, but
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Mobile wallet passes let you issue digital versions of everyday cards, like loyalty cards and event tickets, which customers can
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Mobile wallets have become one of the most effective tools in a business’s digital toolkit and their value goes far
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Mobile wallets have quietly become one of the most useful tools on your phone and not for the reason most
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Ready to Put Your Brand in Every Customer’s Pocket?
Digital passes are a simple way to stay connected with your customers. Whether you’re offering loyalty rewards, event tickets, memberships or coupons, PassKit helps you deliver them directly to Apple Wallet and Google Wallet. There’s nothing to download or print, just a pass your customers can easily access when they need it.
More than just convenience, digital passes let you update information in real time, send reminders and keep your brand visible. It’s a practical way to stay top of mind and offer real value every time your customer opens their phone.
Comparisons
Side-by-side comparisons, alternatives, and software roundups for mobile wallet, loyalty, membership, and customer engagement tools.
If you’re exploring digital membership cards and mobile wallets, chances are PassKit and Cuseum are both on your radar. On
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As businesses continue to adopt digital solutions, digital wallets have become a key tool for connecting with customers and managing
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The best loyalty program management software should make tracking and rewarding customer behavior easy, encouraging repeat business. Whether you run
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Paul
Setting up a customer loyalty program for your small business can feel overwhelming, especially with the countless software options on
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Image source: Freepik Customer loyalty programs have evolved beyond simple paper or plastic cards. Modern consumers expect a seamless shopping
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Image source: Unsplash Vibes Media is a personalized mobile messaging platform that helps you digitize your loyalty program, connect with
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Loyalty platform providers offer advanced tools that help companies develop reward programs and build lasting customer connections. Using these platforms
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Image source: Freepik Businesses can’t go wrong with customer incentives. Promotions, vouchers, or coupons work wonders nowadays. According to statistics,
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