Resources / Editorial

More useful reading.

Practical guidance, product updates and informed perspectives on building better Wallet experiences.

Industry Insights

A recap of the Proximity Marketing Blueprint and its mobile engagement examples.

October 21, 20143 min read

Industry Insights

PassKit's Wallet Picker lets Android customers choose a mobile wallet for their passes, with a demonstration of the experience and Pass2U support.

July 22, 20141 min read

Loyalty

Ten planning tips for a loyalty program, covering goals, customer research, rewards, communication, service and measurement.

May 29, 20144 min read

Industry Insights

Learn what an API is, how applications use APIs to exchange data and why APIs help developers build connected services.

March 6, 20142 min read

Industry Insights

An introduction to PassKit's cross-platform Pass Designer and its historical support for customizing Samsung Wallet ticket fields.

February 26, 20141 min read

Industry Insights

A historical look at the shift from paper coupons to mobile coupons and the opportunity for businesses to meet growing smartphone demand.

February 24, 20142 min read

Industry Insights

How social media and mobile wallet passes can work together to distribute offers, personalize communication and measure customer engagement.

January 14, 20144 min read

Industry Insights

A superseded guide to the official PassKit C# API wrapper, including setup steps, sample code and links to the newer PassKit platform.

March 27, 20134 min read

Product Updates

PassKit announces white-label branding for its Pass Designer, distribution screens and emails, with a historical November promotional offer.

November 9, 20121 min read